Internet marketing is the most powerful and effective way to make money, but only when it is used in the right way. Some online marketers consistently make certain mistakes in their online business, which drops their growth scale.

Internet marketing mistakes

Here we have quoted six common mistakes. It can help you avoid them in future.

Don’t overtake competitors:
Have you ever tried to overtake your competitors? If your answer is no, then you are not running on a successful path. First, list out your competitors and spend some time to find out their strength and weaknesses. Through sources like news papers, news channels, internet etc, get updates of their company’s growth rate, profit and market status. From the collected details, you will get a fair idea of their current status and where they are going to land in future. Take advantage of their weaknesses and improve yourself.

Not collecting email addresses:
It is surprising that many online marketers do not collect visitors’ email addresses. Get their email address for future follow up, as most people will not make a purchase on their first visit.

Not creating a blog:
Creating a blog is an efficient way to increase traffic to your site. Remember most traffic comes from search engines like Google, yahoo, MSN and so on. If you optimize your blog well, it will get indexed, categorized and ranked by a search engines.

Not aware of the power of SEO:
Search engine optimization is the process of improving the quality and volume of web traffic to a website by employing a series of proven SEO techniques that help you achieve a higher ranking in major search engines.

Not tracking sales:
Another common mistake that makes you fail in business is lack of sales tracking. Many online marketers do not bother about knowing where the sales are coming from. Mainly, one should focus on tracking analysis to figure out what type of advertising is effective; what keyword phrases are bringing you tons of traffic and much more. This will help you optimize your site better than before.

Making viewers wait:
Using many graphics and images on site will take much longer to load web pages, and will positively annoy visitors. Allow users to access information quickly and easily.