Challenges faced by taxi booking businesses & their solutions
The inception of smartphones followed by the smart apps has transformed our lives big time. Today we are offered an infinite number of mobile applications built with clear intentions to satisfy our everyday needs ranging from food, shelter, and transportation. Latterly, we have witnessed this massive impression of the technology revolution in almost every business segments. And once we examine these with a great deal of scrutiny, we may find ourselves astounded by the potentiality and opportunities offered by one particular business proposition “online taxi booking”.
Taxi booking services have gained great traction recently and have shed their presence all over the globe. Uber, Ola, Lyft and Hailo are just a few names. The taxi market in India alone is estimated at around $9 billion, out of which the organized sector constitutes a meager $500 million, which reflects the promising future the business offers. However, Parallelly, it comprises its own unique challenges as well. Listed below some serious challenges faced by taxi businesses followed by their respective solutions.
Solid Competition in Taxi Booking Industry
Today’s business consortium is tightly packed and the competition is higher than ever before. Taxi booking business is not an exception. The rivalry between Uber and Ola is more of a known secret as for now. When contemplating from a small business perspective, the game is even tougher. To adapt with the friction, one has to come up with a robust yet scalable business model. A business model which overpower all those possible barriers while captivating your targeted market.
The first factor you might need to consider as you come up with a strategy to tackle the overwhelming competition will be a better understanding of your niche. As a taxi business owner, you should always have to compete with your direct competitors, contend the indirect ones, further encounter the replacement competitors like taxi rentals and more. So, before you take off, devote yourself to market research, look into your opponent’s approaches, improvise, innovate, experiment and most importantly, keep going.
Lack Of Proficient Drivers
You may probably have realized that the biggest strength of every established taxi business lies within their service. And the term good service is directly proportional to your driver’s driving skills, navigation, behavior, the all-around proficiency indeed. With growing opportunities, both customers and drivers are served with a handful of choices. Especially, when observing today’s business setting, it has become incredibly tough to win the finest drivers who satisfy your demands. To overcome this hurdle, one should focus more on commissions, employee relations and more. However, your success depends on how well you incorporate these two crucial entities, the customers, and the drivers. You need to think from both perspectives, foresee their expectations, and give them reasons to be the part of your venture.
Build Trust And Credibility
In the midst of all the given choices, one dominant factor that hasten the customer’s decision would be your trust and credibility with the them. Trust and credibility comprise the wide aspects of customer expectations. Without always looking from the business perspective but considering the customer situations and providing them with apt solutions will help. We call it goodwill marketing. As mentioned, credibility depends on several factors. It incorporates several real-time situations such as user interface, cab availability, response time, customer privacy, driver engagement and so much more. And the outcome is determined by your approach to these situations.
Develop An Integrated App Solution
The concept of taxi apps has changed the face of whole transportation industry as it replaces all the primeval taxi booking services. This new perception strives by featuring its simplicity and ease to connect both the customers and drivers. When talking from the market perspective, one of the biggest tests to any first-time entrepreneur is to bring forth a compelling yet robust taxi app solution that satisfies their market requirements. As everyone knows, it costs a considerable amount of time as well as multiple development teams to build a customized Uber-like platform. And to keep the costs reasonable while maintaining the high quality of the final product would be impractical. So we believe that as for any aspiring taxi business owners the best possible solution that satisfies your market expectation will be none other than a ready-made app solution.
Ready-made Taxi App Solution
Agriya’s taxi booking solution is the best ready-made taxi app solution which integrates both the user and driver standalone app builds supporting both Android and iOS mobile platforms. It constitutes a reliable geo-location technology, a built-in billing mechanism, flexible payment gateway integration, generally, reflects a comprehensive integrated app solution as a whole.
Moreover, this neoteric taxi booking software guarantees several other enthralling features such as automatic waiting, night time and peak hour charge calculation mechanism, accurate direction, distance and time prediction using Google interconnection, travel summary report and a sound payment gateway integration.
There are cloneIf you are looking to develop a taxi booking app like Uber, Try our ready-made uber clone script – TaxiPickr. It is built-in with exceptional revenue options and car tracking system. The product can be customized as per the likes of users and is highly reliable as well.
Today’s taxi businesses are experiencing this digital reincarnation and hence forced to deliver the best and best alone. And if you intend to step into this specific scenario, you must consider administering some serious market research approach. Moreover, try to come up with a compelling business strategy that perfectly fits the market demands, that triumphs through innovation and experimentation while focusing on sustainability.